Dan Ormond

Director, Latitude Strategy and Communications

Dan is an experienced media relations and communications practitioner who is often called on to help manage crisis communications issues for business, government and not-for-profit organisations. He has worked with the New Zealand Aged Care Association and some of its members for a number of years to ensure that the voice of the sector is heard.

Concurrent session: Join the Lobby

Tuesday, 1 March 3.15pm

Dan Ormond works closely with the NZACA to formulate its media and political campaigns.  He coordinated the 2017 and 2020 NZACA election Campaigns as well as managing its media presence and targeted campaigns such as the ongoing call for fair pay for aged care nurses.  The NZACA needs the support of its members when lobbying on the issues that matter the most to the sector. In this session you will hear from Dan how to harness the power of your experience when speaking to media or with MPs and officials.

Dan will be joined by Michael Parker, CEO Presbyterian Support Southland, an active member in the Southland region who will provide a prime example of effective lobbying in action.


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